For executive communications teams
Your executives have the stories. They do not have the meeting.
The Noticed Engine interviews each leader in the gaps of their week, holds what they say in a knowledge base your team can search, and drafts posts in their voice for you to approve.
Four things that go wrong with executive content.
- The calendar
- A 30-minute content call with the CEO is booked six weeks out and moved twice. The post about the results announcement goes out three weeks after the results.
- The voice
- Three executives, one comms team, and every post sounds like the comms team. Readers notice. So do the executives.
- The approval
- Drafts go round by email. Legal has a view. The chief of staff has a view. The executive reads it on a phone and replies "fine", which means they did not read it.
- The material
- The executive has twenty years of stories and opinions. The team has a bio, a press release, and the last conference talk.
What changes.
- The interview happens when they have five minutes
- One question at a time, in a private conversation, from a phone. Pause in the car, resume at the airport. No meeting to book.
- One knowledge base per executive
- Every leader's answers are held separately: facts, beliefs, stories, lessons, frameworks, each linked to what they said. A coverage map shows which leader is rich on strategy and thin on people.
- A weekly question, on the channel they already answer
- On the days you set, on WhatsApp or email, aimed at whatever is thinnest. Two sentences back is enough. A missed prompt is skipped, not chased.
- Drafts in their voice, approved by your team
- Pick the items, get a draft written against that executive's own voice profile. Edit, approve, schedule to their LinkedIn. Nothing publishes without a person.
Approval is the product, not a step after it.
A draft quotes the executive's own words and links to where they said them, so whoever signs it off can check the source in one click. Schedule it, and follow status in one calendar across every leader.
Under your company's name.
The invitation, the portal, and every prompt carry your team's branding on your own subdomain. Each executive's knowledge base is separate by construction, and you can export any of it as JSON or readable text at any time.
A good fit if
- You manage the LinkedIn presence of one or more leaders in-house or for a client company.
- Your executives will answer a message but will not attend a content meeting.
- You need every post approved by a person before it goes out.
Not the right tool if
- You need publishing to channels other than LinkedIn today.
- You need content in languages other than English today.
- You want the executive to manage a dashboard. Here they only ever see a conversation.
Bring one executive's last five posts to the walkthrough.
We will show you what the interview would ask them first, and what a draft looks like with their own words in it.